WHY EXHIBIT?

85% of WORLD FOOD EXPO
Attendees are part of the
purchasing decision and are looking to
buy products like yours

85% of attendees are part of the purchasing decision and they come to buy

Learn about global label trends and technologies

In 2019 we welcomed attendees from 1,031 countries from across the world.

WHY WOFEX?

10 Big Reasons we are called The Ultimate Food Show Experience

BENEFITS OF JOINING

Join and Find The Opportunies that best suit you:

Visitor Profile for each Venue :

WORLD TRADE CENTER and SMX CONVENTION CENTER

– Trade Visitors only (July 29 – August 1, 2026)
– Trade and General Public (August 1, 2026)
– Trade Visitors are individuals that are any of the following:

* Visitors sent a VIP ID in advance

* Visitors sent a complimentary invitation (note that age restriction still applies)

* Visitors that qualify in any of the following categories :

Business
Owners
Caterers
Chefs
Culinary Schools
Decision Makers
Distributors
Entrepreneurs
Exporter
Food Manufacturers
Food Processors
Grocery Owners
Importers
Purchasing Officers

Relevant Government Agencies
Restaurateurs
Supermarket Owners
Upper Management
and others as may be deemed
qualified by the organizers
of the expo

Note: In most cases, a valid business card may be required. Organizers reserve the
right to refuse entry.

Visiting The Two Venues :

– Park at either World Trade Center or SMX Convention Center or SMX Convention Center

– Parking fees:  Standard venue parking rates apply at WTC and SMX.

– Registration available in WTC and SMX
– Successful registrants at WTC are automatically qualified to visit SMX

– Only registrants that qualify as Trade will be allowed at both venues
– Non-trade visitors not allowed entry from August 6-8 but allowed on August 9.

– Luggage Counters available in both venues for your convenience

– Free shuttle buses for registered visitors and exhibitors available to and from both venues

– Minimum frequency of the shuttle is every 30 minutes

– Shuttle Service located at front of WTC and SMX, follow signages

Visitor Restrictions :

– Only 16 year old and above allowed entry
– No student groups allowed without prior arrangements with the organizers
– Approved student groups are subject to schedule given by the organizers
– Business attire is highly recommended
– No shorts, no slippers, no sando
– No firearms or any deadly weapon
– Both venues are “no smoking” areas
– P400 will be charged for those without complimentary invitations /registration
– No solicitation, leafleting, product selling without prior approval
– Organizers reserve the right to refuse entry as may be deemed necessary

Visitor Do’s :

– For trade buyers, it is best to visit on the first two days
– Due to the numerous activities in both venues, plan your visit well so you won’t miss on an important activity
– Fill up the registration form and prepare your business card for faster registration procedure

World Food Magazine

28-30 JANUARY 2027

LIVING HIS DREAM

He describes his work as “very fun,” and from the twinkle in his eyes, you know that he is having the time of his life. Share Share Share Share Share Share Share Chef Sonny Mariano knew he wanted to be...

A FORCE TO BE RECKONED WITH

She was all set to follow in the footsteps of her grandfather and father, an ambassador and military attaché, respectively. But the kitchen beckoned. Share Share Share Share Share Share Share Working almost ten years in high-stake jobs in Singapore...

Experiencing Terra Madre Asia Pacific 2025

A first-hand journey through heritage ingredients, terroir-driven drinks, and the people keeping Slow Food moving. Share Share Share Share Share Share Share In a fast-moving world, Terra Madre Asia & Pacific (TMAP) in Bacolod posed a simple question: What happens...

TEACHING BEYOND THE TECHNIQUE

He is tasked to shape the new generation of culinary professionals and he is meeting the challenge head-on. Share Share Share Share Share Share Share For Chef Marc Chalopin, culinary education begins before students ever pick up a knife.  It...

WORLD-CLASS FILIPINO CHOCOLATE MADE BY A WORLD-CLASS FILIPINO CHEF

Cacao farmer. Chocolate maker. Chocolatier. Entrepreneur and pastry chef—Ely Salar is committed to bringing recognition for Filipino cacao to the world stage. Share Share Share Share Share Share Share He was making pandesal at age 13. After school and during...

WHEN THE KITCHEN BECOMES THE CLASSROOM

Chefs don’t always have to be in the kitchen and teachers don’t always have to be in a classroom. Share Share Share Share Share Share Share Mike Yap did not set out to become a chef educator. At one point...

BEFORE THE MENU

Practice what you preach is something she lives by, and by doing so, she is able to help uplift others. Share Share Share Share Share Share Share Chef Waya Araos-Wijangco rarely starts with a recipe. She starts by understanding a...

FROM SAN SEBASTIAN TO TAGAYTAY – A JOURNEY OF FOOD AND LIFE

Life has been good to Mikel Arriet, and he is sharing his blessings by paying it forward. Share Share Share Share Share Share Share Growing up in one of the world’s most celebrated gastronomic destinations—San Sebastian in the Basque Country—young...

THE CULINARIAN IS BACK WITH INSPIRING CHEFS’ STORIES – Chef Reggie Aspiras

HOW FILIPINO FOOD STAYS WITH US For Chef Reggie Aspiras, preserving Filipino food begins from knowing where it comes from. Share Share Share Share Share Share Share She has never seen Filipino food as something to be catalogued or kept...

The latest issue of World Food magazine is out!

Read about the many ways Filipino cuisine is gaining international recognition, meet chefs of Michelin-awarded restaurants, read about our Terra Madre experience and our visit to the UNESCO City of Gastronomy – Iloilo, plus so much more.

Copies will be available at our regional shows or inquire at info@peptarsus.com

Hear what they have to say…

Dubbed as “The Ultimate Food Show Experience”, WOFEX continues to
co-locate events that bring together all segments of the food and beverage industry.

STAY UP TO DATE

Subscribe to our free email update, You’ll get about two emails per month. We’ll never share your address.